Shoppers and suppliers alleviate poverty, improve children’s nutrition and expand healthy food access and nutrition education
Whole Foods Market’s three philanthropic Foundations have combined forces to kick off the Communities Campaign today, a two-week drive to raise awareness and funds, enabling shoppers to join the retailer in efforts to alleviate global poverty, improve children’s nutrition and increase healthy food access in communities facing barriers.
Online Auction to alleviate global poverty through microcredit
This October, Whole Planet Foundation celebrates its global impact on poverty and the partners who further its mission. In 2005, Whole Foods Market launched Whole Planet Foundation, its non-profit dedicated to global poverty alleviation through microcredit in communities around the world where the company sources products. The Poverty is Unnecessary Project spotlights Poverty is Unnecessary Fund supplier partners who collectively are committed to donating $250,000 and culminates in the foundation’s signature Annual Benefit and Auction via an online format.
by Zoe So, Regional Director for Eastern & Southern Africa
The Whole Planet Foundation team is excited to introduce our new partnership with GGEM Farming, a young social enterprise operating out of Nkhotakota, on the shores of Lake Malawi. GGEM Farming is the first partner we are engaging under a new initiative to make our funding more accessible to early stage, locally-led companies. Such companies often have programs that are informed by deep knowledge of the local context, and the staff are rooted in the communities where they work.
Whole Planet Foundation is a Whole Foods Market non-profit dedicated to alleviating poverty through microcredit around the globe in countries that supply stores with products. Currently, that's 25 communities in 19 cities in the Unitest States and 76 other countries. Microcredit is small loans - the current average first loan size is $174 - with no formal contract or collateral, provided to low-income entrepreneurs to create or expand a small business, mostly home-based, for the opportunity to generate income and lift themselves and their families out of poverty.
Whole Planet Foundation has been supported by Tony Huston since 2014. Tony was instrumental in his former employer showing up one day to the Whole Foods Market headquarters office in Austin, Texas with a Big Check made out to Whole Planet Foundation for $100,000. He had heard about Whole Planet Foundation impact from Whole Foods Market team members and wanted to join them and other stakeholders in alleviating poverty in countries around the globe that supply stores with products.
Every quarter Whole Planet Foundation aggregates field metrics from our microfinance partners who are disbursing and collecting microcredit loans to low-income entrepreneurs living in countries where Whole Foods Market sources products.
by J.P. Kloninger, Whole Planet Foundation North America Program Manager
The Merriam-Webster dictionary defines poverty as “the state of one who lacks a usual or socially acceptable amount of money or material possessions.” However, what is “usual” or “socially acceptable” can vary quite a bit from one person, family, or community to the next, and certainly from one country to the next. We are thus compelled to use some sort of criteria or thresholds, formally or informally, to help us define poverty as it exists in different contexts.
Brooksource is a proud event sponsor of the Whole Planet Foundation Virtual 5K that raised $63,000 to alleviate poverty around the globe. On June 27, 2020, fifteen hundred participants joined Whole Planet Foundation’s Power Your Purpose Virtual 5K to run, walk, bike or move for microcredit. Registration fees, donations and sponsorships from this online event will fund more than 360 microcredit loans through Whole Planet Foundation, creating 1,900 opportu