Recent events have shown us that racism is still very much alive, and that people are hungry to make a difference — but many are unsure how. And employees, consumers and communities are looking to companies to lead the way and go beyond performative measures to drive change. So, how can companies take concrete action to address racism?
How will socially responsible business leaders move forward in 2020 with plans to give back?
Smart companies know that the way forward in business is through corporate social responsibility and a strong commitment to lead for the benefit of all of their stakeholders, from employees to customers and communities.
Between workplace giving programs, employee assistance funds (EAFs), crowd-fundraising campaigns, and matching gift programs, employers have an arsenal of options for supporting their employees and the community in response to the COVID-19 pandemic.
On March 13, Feeding America, the nation’s largest domestic hunger-relief organization with a network of 200 member food banks across the country, announced the establishment of their COVID-19 Response Fund to help food banks across the country as they support communities impacted by the pandemic. Feeding America initially seeded the fund with $2.65 million to enable food banks to secure the resources they need to serve the most vulnerable members of the community during this difficult time.
How You Can Make a Difference While Keeping Your Distance
A month ago, I didn’t know what ‘social distancing’ was. Now, in the wake of the coronavirus pandemic, it’s become a fact of life that we need to stay six feet away from each other to avoid spreading germs. If you, like so many others across the country, have moved yourself and your workforce entirely remote to accommodate this new way of working, you’re likely also looking for virtual ways to help in the wake of the coronavirus (COVID-19) pandemic.
Workplace giving has evolved significantly over the past few years, becoming an expectation among employees across all industries. Nearly 6 in 10 employees stated it was imperative, or very important, to have a workplace culture that is supportive of giving and volunteering.