What Does Sustainability Mean to You?
Are you eco curious? Not really sure what green living means or what it's all about? You're not alone. A new study by Technomic finds that the term "sustainable" is still confusing for U.S. consumers. Fortunately, the FTC's recent unveiling of its update to the Guides for the Use of Environmental Marketing Claims will clarify companies marketing messages around sustainable and eco friendly products; however, as the green landscape continues to evolve, doesn’t our definition of personal sustainability evolve as well?
Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".