Media and Communications CSR News

"Road to Glasgow" - United Nations Climate Change Conference

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A message from Shonagh Smith, host of the EarthxTV Original "Road to Glasgow" - premiering on #EarthDay, April 22 at 8|7c on earthxtv.com.

Conference of the Parties of the Treaty, otherwise known as COP, is the United Nations' top conference on climate change. This year's meeting will be held this November in Glasgow, Scotland.

The Michigan Diversity Council Presents the Inaugural National Black Men in Leadership Summit

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Mich., April 15, 2021 /3BL Media/ - The Michigan Diversity Council (MIDC) presents the National Black Men in Leadership Summit taking place on Tuesday, April 27 from 9:00 a.m. to 4:00 p.m. EST. The event, in partnership with the National Diversity Council (NDC) and the National Coalition for Racial Justice & Equity (NCRJE), will focus on the theme “Advancing Black Male Leaders: The Voice, Truths and Power of Black Men.”

Land Betterment Corporation's Entrepreneur Zone Highlighted in Canopy's Good Business Newsletter

Canopy’s Newsletter highlights Land Betterment’s community center for entrepreneurs and young businesses to collaborate and foster new business growth throughout Central Appalachia
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Land Betterment Corporation (“Land Betterment” or the “Company”), an environmental solutions company fostering positive impact through upcycling former coal mining sites to create sustainable community development and job creation, was recently highlighted by Canopy and their Good Business Newsletter.

A Guide to Successful Marketing Pro Bono

[Webinar] Build communications capacity with Taproot volunteer support
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Wednesday, March 31 at 1 PM ET / 12 PM CT / 11 AM MT / 10 AM PT 

REGISTER NOW 

International Women's Day: How “New Realities” Is Helping a Generation of Changemakers Choose to Challenge

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Each year, International Women’s Day encourages us to celebrate our female role models, confront the inequalities women face and focus on the change we want to see – and create – in the world. This year in particular, the theme is #ChooseToChallenge, which reminds us all that we can choose to challenge and call out gender bias. We can choose to champion and be an ally for gender equality. We can choose to seek and lift up female achievements – collectively.

Libresse Brings Awareness to Women's Pain

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This year’s International Women’s Day theme is “Choose to Challenge.” This means confronting biases, inequalities and the status quo to continue moving all women’s rights forward. As we begin celebrating Women’s History Month, companies are starting out strong with activations that don’t shy away from these tough conversations.

Brands Share #StopAsianHate in Solidarity, But Posting Isn't Enough

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For the past year, anti-Asian sentiment and violence has been increasing at an alarming rate across the globe. Most recently, the attacks have been targeting the most vulnerable – elders in the community.

Land Betterment Corporation Sponsored Episode 133 of the Middle Tech Podcast

Learn how Kingdom Trust is driving innovation in fintech as custodians of alternative assets
Press Release

FISHERS, Ind., February 22, 2021 / 3BL Media / - Land Betterment Corporation (“Land Betterment” or the “Company”), an environmental solutions company fostering positive impact through upcycling former coal mining sites to create sustainable community development and job creation, is proud to be the Season 4 sponsor of the Middle Tech Podcast.  Land Betterment is committed to support entrepreneurship and collaboration with forward thinkers within its region, and to encourage stakeholder engagement to help bring sustainable solutions to the markets in which it serves. 

Introducing Purpose Perception: Porter Novelli's Implicit Association Study

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Purpose is more than a marketing tactic; it’s much more than a term thrown around at conferences. It is something that is so deeply embedded into our experience with and perception of a brand that it becomes a feeling. We can’t see it and sometimes we can’t even articulate it, but we know it’s there. Purpose is complex and deep, and it’s more emotional than it is rational. And, at the heart of Purpose is the complex truth that consumers overwhelmingly gravitate toward it.

How do we know this?

Did Super Bowl LV Fumble on Purpose?

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Even before the big game, there was an enormous scrutiny on how brands would choose to show up in the light of this immensely difficult time we are in as a nation. Would companies choose this as a moment in time to lean-in on pandemic PSAs – or perhaps show receipts on racial justice commitments announced in 2020? Would they give thanks to front line employees – or showcase an evolving approach to Purpose?

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