Americans Tuning in to Sustainability During Crises, Expecting “More” From Government and Corporate Sector

G&A's Sustainability Highlights (08.06.2020)
Aug 10, 2020 2:30 PM ET

Americans Tuning in to Sustainability During Crises, Expecting “More” from Gove…

According to responses to a June on-line survey of 2,000 adults in the U.S.A. for “clean manufacturing” leader Genomatica, sustainability is now a top-of-mind issue, with an overwhelming majority (85% of respondents) of Americans indicating they’ve been thinking about sustainability the same amount or more…and 56% want brands and government to prioritize sustainability even in the midst of the crises (Coronavirus, economic downturn – plus civil unrest).

According to Genomatica CEO Christophe Schilling: "The collective consciousness on sustainability is rising, and certainly faster than most would have expected during these unprecedented times. While this shift has been underway for decades, and is particularly strong in Europe, many of us in the U.S. have been inspired by the rapid improvement in air quality and traffic that shine a bright light on how our behaviors and decisions impact our environment and quality of life."

Other interesting survey findings:

  • 59% of Americans say working from home is more sustainable than working in an office.
  • 37% of Americans are willing to pay a little more for sustainable products, even during an economic downturn. Gen-Z is the most willing age group, at 43%.
  • Half of Americans won't be comfortable using sharing economy services like Uber or Airbnb (53%), riding public transportation (54%) or carpooling (50%) until there is a vaccine, if ever.

There’s more findings in the Top Story link below:

Part of the “sustainability thinking” is about personal investments…and how to do well financially while doing good with one’s financial activities.

A new report published by the foundation of The Forum for Sustainable and Responsible Investment (US SIF) explores the growth of passive ESG investing and the outpace of investor flows into passive vs. active ESG funds. The report shows that "net flows into passively-managed ESG funds have in recent years outpaced net flows into their actively managed counterparts" -- despite the fact that "the vast majority of sustainably-invested assets are in actively-managed ESG funds."

Meg Voorhes, Director of Research at the US SIF Foundation explains:  "The advent of passive ESG funds provides more options to investors seeking sustainable impact, and we encourage these fund managers to make commitments to comprehensive ESG approaches." 

Follow Up to Last Week
In last week’s Highlights we told you about Morgan Stanley’s pioneering move to join the Partnership for Carbon Accounting Financials (“PCAF”).  The update:  Citi and Bank of America are on board, too.

Citi, Bank of America join Morgan Stanley in carbon-disclosure group   

Individual news releases from the banks with the details:

This is just the introduction of G&A's Sustainability Highlights newsletter this week. Click here to view the full issue.