(3BL Media / theCSRfeed) New York, NY - June 16, 2011 - L'Oréal USA announced today that its Piscataway, New Jersey manufacturing facility is partnering with GeoPeak Energy in a Purchase Power Agreement (PPA) to install a 1.4 Megawatt Photovoltaic Solar System at that facility. Although this is the first solar powered, green energy application for L’Oréal in the US, the company uses solar technology in its manufacturing and distribution plants in India, Spain, Mexico and China. Today, twenty percent of the company’s electricity used globally is from renewable sources.
Once operational, the roof-mounted photovoltaic solar energy system is projected to provide one fourth of the plant’s electrical power requirements. The new system is expected to reduce the plant’s CO2 by 570 metric tons per year. In addition, the plant has contracted with the GeoPeak to provide additional carbon credits, thereby allowing the facility to reduce its carbon footprint by a total of 1,140 metric tons of CO2 per year.
“This new solar energy system will help us meet an important sustainability goal which is to reduce our greenhouse gas (GHGs) emissions by 50% by 2015,” said Steve Kottakis, Vice President and L’Oréal Plant Manager. “In addition to reducing GHGs, the plant has other key initiatives in development to help reduce water consumption and waste.”
“We are delighted to partner with L’Oréal to deliver distributed renewable energy solutions. With innovative engineering and highly efficient photovoltaic’s we are able to maximize their onsite renewable energy based electricity production and use, resulting in higher Carbon Dioxide reduction,” said AJ Javan, Chief Strategy Officer, GeoPeak Energy.
The 243,000 square foot facility, which produces more than 137 million units of Lancôme, Kiehl’s Since 1851, Ralph Lauren Fragrances, La Roche Posay and Dermablend products annually, has already implemented other energy efficiency and conservation programs. In 2010 the plant reduced its water consumption by 25% and its transportable waste by 13%. The plant also recycles or repurposes energy from 100% of its waste products and was the first L’Oréal USA manufacturing facility to have its Environmental Management System certified ISO14001.
The new clean energy system will be supplied, operated and maintained by GeoPeak Energy. The technology is expected to be operational by the end of 2011.
In 2009 L’Oréal announced three significant long-term environmental 2005-2015 targets for its factories and warehouses which will be measured on a like-for-like basis. They include:
50% reduction in greenhouse gas emissions
50% reduction in water use per unit of finished product
50% reduction in waste generated per unit of finished product
About L’Oréal USA
L'Oréal USA, headquartered in New York City, with 2009 sales of over $4.6 billion and 9,800 employees, is a wholly-owned subsidiary of L'Oréal SA, the world’s leading beauty company. In addition to corporate headquarters in New York, L'Oréal USA has Research and Innovation, Manufacturing and Distribution facilities across seven states, including New Jersey, Kentucky, Arkansas, Illinois, Ohio, and Texas. Since 2001, L’Oréal has been measuring its impact on global warming and joined the Global Compact in 2003, reinforcing its commitment to climate change. The company has been recognized by Corporate Knights for being among the 100 most sustainable corporations in the world and by Climate Counts for its leadership in addressing climate change.
L'Oréal's impressive portfolio of brands includes Lancôme, Giorgio Armani Beauty, Yves Saint Laurent Beauté, Viktor & Rolf, Diesel, Cacharel, L'Oréal Paris, Garnier, Vichy, La Roche-Posay, L'Oréal Professionnel, Kérastase and Shu Uemura Art of Hair, Maybelline New York, Soft-Sheen.Carson, Kiehl’s Since 1851, Ralph Lauren Fragrances, Essie Cosmetics, Redken 5th Avenue NYC, Matrix, Mizani, Pureology, SkinCeuticals and Dermablend. For more information visit www.lorealusa.com.
About GeoPeak Energy
GeoPeak Energy, headquartered in Somerset NJ, is a global turnkey renewable energy solutions company that designs, deploys, owns and operates renewable energy systems. Through innovative technologies and exceptional customer service we deliver high quality solutions to enable our customers to reach their cost reduction and sustainability goals. Our offerings include project feasibility studies, development, engineering, financing and ownership, installation and delivery, monitoring and maintenance. GeoPeak Energy also specializes in seamless and integrated technology platforms that allow its customers to track and report their carbon reduction and sustainability initiatives globally. For more information visit www.geopeakenergy.com
Pamela Gill Alabaster