By John R. Hancock, Moss Adams LLP and Lorinda R. Rowledge, EKOS International

With a few exceptions, community banks lag behind both large banks and other industries in corporate social responsibility (CSR) and sustainability policies, strategy, goals, performance and reporting. None are fully realizing the potential that integrating CSR into their core business has to offer.

Why is CSR important? And how can your bank develop a CSR road map and report?