Cause

What Capitalism Can Do for Do-Gooding Companies

Summary: 

Jay Coen Gilbert of B Lab, the non-profit that certifies and supports B Corporations, distinguishes between good companies versus good marketing, and how B Lab is supporting the broader social shift from green businesses to good businesses.

Press Release

Jay Coen Gilbert of B Lab, the non-profit that certifies and supports B Corporations, distinguishes between good companies versus good marketing, and how B Lab is supporting the broader social shift from green businesses to good businesses.

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