Optimizing fleet operations generally doesn’t involve a one-size fits all solution, and at Outerwall Inc., the company behind the Coinstar and Redbox kiosk brands, each brand’s fleet required a different solution to best meet their business needs. For Coinstar, hybrid vehicles have contributed to significant improvements in overall fleet fuel economy and to reduced emissions. For the company’s Redbox brand, the use of route optimization technology has contributed to reductions in the number of miles driven and increases in productivity.
