Cone Communications

NBA Fine-Tunes to Make a Sensory-Inclusive Experience

Blog

Recently, brands have begun to reassess their products or services to promote acceptance and inclusion – creating accessible card games for colorblind players and supporting rock climbing para-athletes.

Aging Purposefully: Key Insights From Aging in America 2018

Blog

By: Rosy McGillan, EVP and Partner, Porter Novelli Global Purpose Practice Lead

Spotify Celebrates Black History Month Every Month

Blog

February is Black History Month, and many companies celebrated the month by hosting events and highlighting African American employees and icons that have inspired us and shaped history. Yet, nearly two months after the close of Black History Month, Spotify has announced that "Black History Is Happening Now.” The streaming service is debuting a multi-approach effort aimed at challenging the limited timeframe celebrating the achievements of black creators and instead encouraging their creativity year-round.

Porter Novelli’s Cone Honored for Sixth Consecutive Year on PR News CSR A-List

Alison DaSilva Named CSR Professional of the Year
Press Release

BOSTONMarch 26, 2018 /3BL Media/ – Cone, a Porter Novelli public relations and marketing agency specializing in Purpose and CSR, is pleased to announce it has once again been named to the PR News CSR A-List, which recognizes the top 10 CSR agencies in the country. Additionally, the agency took home awards for CSR Professional of the Year and Media Relations – CSR.

Business Aligning With Gen Z to Support March for Our Lives

Blog

After sparking a national anti-gun violence movement, the Stoneman Douglas student group #NeverAgain is preparing to once again push for stricter gun laws with a nationwide march, led by the newest generation of activist consumers: Gen Z. This Saturday, over 1 million people are expected to descend on Washington, D.C.

Companies Taking a Stand for STEM Education at SXSW EDU

Blog

In early March, educators, administrators, decision-makers and corporate representatives descended upon Austin, Texas for the eight annual SXSW EDU conference to discuss the current state of education, uncover gaps in the system and identify opportunities to solve some of its most pressing challenges.

International Committee of the Red Cross Uses AR to Show Reality of War

Blog

Over the past few years, the topic of refugees has dominated the news. Despite the widespread conversation, the realities of wars in faraway places are still hard to grasp for most people. To help them better realize the effects of conflict, a few companies have recreated scenarios to give consumers a glimpse into how war affects people’s every day.

What Purpose-Driven Leaders Can Learn from SXSW

Blog

This week, individuals, executives and world figureheads convened in Austin for SXSW Interactive – a mammoth event where leaders shared ideas, solutions, innovations and a positive outlook for the future.

The Evolution of International Women’s Day As Brands #PressForChange

Blog

As International Women’s Day (IWD) continues to grow in momentum year over year, so too does company involvement. While in the past, many campaigns were short-lived or focused on more narrow issues like self-esteem and confidence, the conversation – and resulting programs – are shifting. Over the past year, movements like #MeToo and #TimesUp have evolved the dialogue, prompting brands to take on weightier elements of women’s rights. This year’s #PressForChange theme encouraged brands to forgo flashy campaigns and instead focus on creating programs that can make a lasting impact.

Pages

Subscribe to Cone Communications