marketing

Changing Operations to Meet Coronavirus Demands

Blog

With every day bringing new and more complex coronavirus challenges, we are all still determining the best way to move forward. And while there is no clear roadmap to successful navigation, there are things business can do now to help, when our community and the world need it most. Here, we’ve rounded up examples of how companies are changing their business operations to provide products and services to help during this growing crisis:

Youth in Power: Marketing to Gen Z Audiences During the Coronavirus Crisis

“Reaching young people is such an important part of this. We know how strong their voices are.”
Article

By Nicole Bitette

Millennials and Gen Z for the most part have been raised on the internet with information readily available at their fingertips. Now, with the coronavirus crisis unfolding around the world, they’re scrolling through their feeds looking for brands who are making a social impact, not serving them ads for sandals or sunglasses.

American Express Is Matching Donations to Feeding America up to $1M to Feed Communities Impacted by COVID-19 when Card Members Use Membership Rewards® Points Toward Their Donations

New Program is Part of Company’s $5 Million Commitment to Support COVID-19 Relief Efforts
Press Release

NEW YORK, March 24, 2020 /3BL Media/  American Express is continuing its support of organizations combatting COVID-19 with the launch of a donation matching program to help feed local communities impacted in the U.S. When U.S.

Reuters Events Launches Digital Marketing Opportunities for Sustainability! Get Involved Now

Article

It’s not always easy to cut through the digital noise and reach senior business leaders with a meaningful message.

As part of our new and exciting offerings, Ethical Corporation by Reuters Events is here to help you deliver bespoke marketing that is helpful and future-thinking.

Download your prospectus now to leverage our bespoke digital marketing opportunities

COVID-19: How Companies Are Responding

Newsletter

As the COVID-19 pandemic continues to evolve on a daily and almost hourly basis, it is an “all-hands-on-deck” situation to mitigate the health crisis that requires government, nonprofits, business and individual citizens to act and support. As we all seek to better understand how companies can be a positive force during uncertain times, we’ve rounded up a few examples of companies stepping up to support coronavirus mitigation:

Ambition Is Not a Simple Thing – a Conversation With The New York Women’s Foundation’s Ana Oliveira

Blog

On March 8th, individuals around the world – of all genders – will come together to celebrate International Women’s Day. Since the first gathering, held over a century ago, leaders have made great progress in driving gender equality. But, we still have work to do to continue advocating for women’s advancement around the world.

Companies Commemorate International Women’s Day 2020

Blog

This Sunday (March 8) marks International Women’s Day - a global day celebrating the social, economic, cultural and political achievements of women.

Insights From Goodness Matters: 5 Ways to Engage Employees for the Greater Good

Blog

This week, more than 400 companies and nonprofits gathered at Benevity’s annual Goodness Matters conference in Palm Springs, California to share insights and best pract

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