Pilot Program Celebrates North American Debut of FIA Formula E Championship by Supporting Commitment to Create Lasting Community Legacy
GREENVILLE, S.C., January 22, 2015 /3BL Media/ – Michelin and Federation Internationale de l’Automobile (FIA) announced at the North American International Auto Show (NAIAS) a significant new initiative to improve the safety of teen drivers in the Miami and Los Angeles areas.
Getting together to think and take action for a more sustainable kind of mobility
Launched in 1998, the Michelin Challenge Bibendum has become a unique international event that brings together thousands of political decision-makers, industry representatives and scientists to discuss sustainable mobility challenges and solutions.
Created in Clermont-Ferrand, where Michelin’s headquarters are located, the Challenge was originally organized around a road rally that allowed participants to introduce and test new engine and energy solutions.
This year marks the 12th edition of the international event for sustainable mobility
The Michelin Challenge Bidendum was started in 1998 by the Michelin Group with the support of many leaders of the road transportation industry. It was originally designed to promote clean, safe, connected and affordable mobility by bringing factual information to political and industrial decision-makers.
BOULOGNE, France, Nov. 3, 2014 /3BL Media/ – In the 2014 Dow Jones Sustainability Indices (DJSI) rankings, Michelin has scored Industry Best in six categories including Innovation Management, Product Stewardship, Climate Strategy and Environmental Management. Michelin is one of two tire manufacturers in the DJSI World Index, attesting to its global performance in the area of sustainable development.
Jack and Jack Are Latest Online Teen Stars Featured in YouTube Campaign
GREENVILLE, S.C., October 27, 2014 -- In support of National Teen Driver Safety Week, Michelin is adding a new video by popular Vine stars Jack and Jack to its Beyond the Driving Test YouTube series. The series uses humor to raise awareness of tire maintenance and safety among new drivers.
Automobile accidents are the No. 1 killer of teens in America, with more than 5,000 deaths each year. Of the 2.2 million vehicle accidents per year, 12 percent are among inexperienced drivers and involve tire-related issues such as insufficient tire tread or improperly inflated tires1, a number which is nearly three times higher than with experienced drivers. That equates to one accident every two minutes.
New data shows significant gaps in new driver road readiness; Michelin and FIA launch comprehensive plan
GREENVILLE, S.C., Oct. 6 2014 /3BL Media/ – New data about driver’s education and training in this country finds that teenagers in the United States often lack the essential knowledge and skills that can help keep them safe on the roads. This knowledge gap may result in nearly 300,000 preventable car crashes involving inexperienced drivers each year1.