MTV

How IBM, SAP, PepsiCo and MTV Link Sustainability to Career Development

Article

Which approach do you think is more effective for learning a language quickly: hours of classroom grammar drills or a concentrated period of immersion in the country where it's the native lexicon?

With all due respect to academics, most of us would guess the real-world experience, and increasingly, the same can be said aboutemployee engagement initiatives.

Millennial Myths: Cause Marketing

Blog

By Allison McGuire

Growing up with MTV certainly puts me in the Millennial camp. From following the latest drama going down in the Real World house to jamming to the newest videos hosted by Carson Daly, I came of age with an appreciation (in this case, meaning knowledge) of overly dramatic spats and overly constricted clothing. I’ve moved past my MTV days though, as Pimp My Ride didn’t really do it for me.

Pillar #5 of the 6 Pillars of Effective Cause Marketing

The fifth in a series of six posts discussing effective cause marketing principals
Summary: 

At Incite, we believe the most effective cause marketing campaigns are crafted with careful consideration of a company’s consumers, employees and key partners. Here in a series of six blog posts, we demonstrate the importance of understanding the causes and issues that are relevant to these stakeholder groups and present six critical pillars for developing effective cause marketing campaigns.

Blog

At Incite, we believe the most effective cause marketing campaigns are crafted with careful consideration of a company’s consumers, employees and key partners. Here in a series of six blog posts, we demonstrate the importance of understanding the causes and issues that are relevant to these stakeholder groups and present six critical pillars for developing effective cause marketing campaigns.

A Fashion Ribbon With a Double Agenda: Kenneth Cole Reinterprets the AIDS Ribbon in Partnership With the MTV Staying Alive Foundation and amfAR

Press Release

(3BL Media / theCSRfeed) November 4, 2011 - Fashion designer and Chairman of amfAR, Kenneth Cole, has partnered with MTV Staying Alive Foundation and amfAR on the reinterpretation of the iconic AIDS ribbon.   Designed to commemorate the discovery of the virus 30 years ago, and to ignite a new wave of awareness about the pandemic with the next generation, the new AIDS ribbon, features a double loop, and symbolizes the coming together of individuals and the re-doubling of efforts in the fight against HIV and AIDS. 

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