In 2013, Barclays and GSK formed a new partnership combining the skills and expertise of a bank and a healthcare company to help increase access to healthcare and improve economic livelihoods in Africa. A new report offers seven lessons learned from the project.
2017 sessions to highlight new initiatives and industry best practices
HOUSTON, January 10, 2017 /3BL Media/ – CITGO Petroleum Corporation kicks off its annual Marketer Roundtable meetings on Jan. 10 with an emphasis on new initiatives, industry trends and best practices. Continuing through Feb. 2 in various cities throughout the company’s marketing regions, CITGO marketing personnel will address the following and more:
• Club CITGO® Mobile App updates • TriCLEAN® TOP TIER™ promotion updates • Trimark of Excellence Mystery Shop Program enhancements • CITGO Rewards® Credit Card Program updates
In today’s competitive landscape, brands need to be purpose-driven if they want to outperform their competitors and increase their bottom line. The same rule applies if they want to keep their employees happy and their customers loyal.
By maximizing partnerships with non-profit organizations, companies can create opportunities that allow their employees and customers to also play an important role in the company’s purpose.
Here are some ways non-profit partnerships can pay off for both employees and customers:
At Pfizer, we realize no one organization or corporation can solve all of today’s complex healthcare challenges. That’s why we seek to combine our resources with the expertise of a range of diverse partners – including NGOs, governments and social entrepreneurs – to catalyze creative approaches to accelerating progress and breaking down healthcare barriers. In doing so, we are directly supporting progress toward several of the United Nations Sustainable Development Goals (SDGs), including Goal 17: Partnerships for the Goals.
Companies partner with nonprofit organizations every day, but how closely are they measuring the outcomes of these partnerships? Are companies holding their partners accountable and setting goals that will help define success? Are these partnerships bringing value and really making a difference? The impact of partnerships can be measured in a number of ways.
While researching potential partners has never been easier through the use of technology, there is still a fair amount of due diligence required to find the right partner match.
Every year, not-for-profit organizations go through the painstaking process of establishing corporate relationships with the hopes of obtaining critical funding to advance their missions, while companies equally struggle to identify non-profits that help advance their positive social impact. For both, choosing the right partner that is a good fit can be a challenging proposition.
An upcoming webinar from Ethical Corporation is set address issues inherent to collaboration of all types
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Collaboration and partnerships are essential to sustainability goals, but collaboration with competitors, NGOs and governments is tough. Getting this right can help your business - and more importantly your industry - to create that bigger overall change.
The world is ever changing, and so too is the landscape of corporate social responsibility. The partnership of public, private and governmental entities to focus on a specific issue area is nothing new, but over the past few years the approach partners have taken to face an issue has shifted. Now more than ever, partners are leaning on their expertise and innovation, and not just philanthropy, to solve problems.