responsible drinking

Bacardi Limited's Rick Wilson Appointed Vice Chairman of Board

Funded by America's leading distillers, leads the fight against drunk driving & underage drinking
Multimedia with summary

Rick Wilson, Senior Vice President of Corporate Responsibility at Bacardi Limited, will serve as Vice Chairman of the Board of Directors at is a national not-for-profit that aims to eliminate drunk driving and work with others to end all impaired driving, eliminate underage drinking, and empowers adults to make a lifetime of responsible alcohol choices as part of a balanced lifestyle.

Booz Allen Campaign Empowers Sailors to “Keep What You’ve Earned”


Sailors in the U.S. Navy face serious financial and career consequences if they’re caught driving under the influence. A chief who’s served 14 years, whose rank is reduced to first class due to a DUI, could lose $527 a week in base pay alone1. Yet long-standing messages about alcohol abuse weren’t resonating, given an entrenched drinking culture.

Dryver Partners With Korbel California Champagne to Provide 2,018 Free Designated Drivers During the Holiday Season

The professional driving services provider is giving away drivers nationwide during December to promote safe rides for the holidays

Dryver, the nation’s largest personal driver service for both individuals and businesses, today announced its partnership with Korbel California Champagne to help everyone have a safe holiday season by offering 2,018 free designated drivers during the month of December.

Carlsberg Promotes Responsible Drinking with 20 Million People in 20 Countries on Global Beer Responsibility Day

Press Release

September 15, 2017 /3BL Media/ -- The Carlsberg Group, together with business partners and social organisations today celebrates the third annual Global Beer Responsibility Day (GBRD) - a worldwide effort to promote the responsible consumption of beer.

Diageo Partners with Others to Create Momentum Against Producers’ Commitments

Global efforts by alcohol industry to tackle harmful drinking are building momentum
Press Release

September 11, 2017 /3BL Media/ - Diageo welcomes today’s release of the latest Producers’ Commitments Report by the International Alliance for Responsible Drinking (IARD), which shows signatory companies are building momentum in contributing to a global target of reducing harmful drinking by 10% by 2025. 

Carlsberg Group Sets Out Plan to Combat Irresponsible Drinking

Multimedia with summary

Beer can be enjoyed at many positive occasions, bringing people together. 

However, irresponsible drinking can turn those positive moments into problematic ones, which is why the Carlsberg Group’s vision for a better tomorrow is a society without irresponsible drinking. No drinking and driving. No underage drinking. Just moderate consumption and enjoyment.

Diageo Makes Interactive Responsible Drinking Module Available to U.S. Consumers

DRINKiQ e-Learning Module Unlocks Knowledge of How Alcohol Affects the Body
Press Release

NORWALK, Conn., May 11, 2017 /3BL Media/– Diageo, the global leader in beverage alcohol, announced today the public launch of an online e-learning module called DRINKiQ designed to provide consumers with the information they need to make informed decisions about drinking responsibly.

Greater Washington SoberRide® Program Partners with Lyft


SoberRide®, Greater Washington’s popular free safe ride service to prevent drunk driving will now be solely available via the Lyft mobile app ride-sharing platform. 

Officials with the nonprofit Washington Regional Alcohol Program today announced a partnership with the ridesharing service Lyft to provide WRAP’s SoberRide® service in the Washington-metropolitan area through 2017. 

The Carlsberg Group Continues to Improve Its Sustainability Performance

The Carlsberg Group achieved its 2017 reduction targets for energy, CO2 and water ahead of schedule and is on track to deliver its 2017 target on responsible drinking information, according to its 2016 Sustainability Report.
Press Release

Copenhagen, Denmark, February 24, 2017 /3BL Media/ -- Since 2015, the Carlsberg Group has delivered reductions of 6% in energy consumption (kWh/hl), 14% in CO2 emissions (kg CO2/hl) and 6% in water consumption (hl/hl). Meanwhile, 17% of the Group’s energy consumption now comes from renewable sources such as biomass, solar power and certificates with guarantees of origin. The Group has also inaugurated a solar panel installation at its facility in Dali, China, that is the fourth largest brewery installation of its kind in the world.

NH Liquor Commission & Jack Daniel’s Share How to Celebrate Responsibly This Holiday Season

Award-winning collaboration provides NHLC consumers tips for entertaining responsibly, along with festive cocktail and alcohol-free drink recipes
Press Release

CONCORD, N.H., December 8, 2016 /3BL Media/ – The New Hampshire Liquor Commission (NHLC) and Jack Daniel’s Tennessee Whiskey are offering tips and techniques to emphasize safe and responsible alcohol consumption specifically for the 2016 holiday season.


Subscribe to responsible drinking