Derrick Feldmann, Managing Director of Ad Council Edge and INFLUENCE|SG, has devoted his career to unpacking why and how young people choose to engage with social issues, as well as how the topics they care about influence companies’ CSR and marketing strategies.
Listen as he and host Danielle Holly discuss what’s in store for brand engagement in social issues in the context of COVID-19 and how to tell when a company is authentically supporting a cause versus what’s just “good marketing.”
In this episode of the Champions for Social Good podcast, Rachel Hutchisson, vice president of Corporate Citizenship and Philanthropy at Blackbaud (@blackbaud), speaks with Darrin Goss, president and CEO of the Coastal Community Foundation (@CCFofSC), about social media activism, community engagement and more.
Fair Trade USA and Partners Urge Americans to Be Fair
Oakland, Ca., October 1, 2013 /3BL Media/ – It’s Fair Trade Month and the results are in. Philadelphia reigns as the Fairest City in America, according to the 2013 Be Fair Survey, with Boston and Dallas-Fort Worth following closely behind. To kick off Fair Trade Month, Fair Trade USA, the leading third-party certifier of Fair Trade products in North America, celebrates America’s fairest cities and reminds consumers to Be Fair by choosing Fair Trade when they shop.