SAN FRANCISCO, March 21, 2022 /3BL Media/ - Sustainable Brands® announced today that Samuel (Sam) Monnie has joined the company’s leadership team as VP, Content Strategy, Thought Leadership and Brand Storytelling to help further develop SB’s thought leadership, deepen content development activities across the organization, and build the company’s brand narrative across all touch points.
MINNEAPOLIS, January 18, 2022 /3BL Media/ – Recrylic – the first line of recycled acrylic to be widely available in North America – announced that it has achieved SCS Global Services’ Recycled Content Certification (RCC) and Global Recycled Standard (GRS) certification. Used to create a variety of world-class retail displays, signage, lighting and precision manufacturing solutions, Recrylic is the first product line of its kind to achieve dual certification.
We believe that the solution to stopping plastic waste is understanding that the material is too valuable to be lost in landfills. We can change what is traditionally considered waste and transform it into a valuable, sustainable resource through advanced recycling.
ANA, Sustainable Brands, and Adweek Form Partnership to Inspire and Accelerate Sustainable Innovation
NEW YORK, December 7, 2021 /3BL Media/ - Leading organizations in the marketing industry today announced a groundbreaking coalition of resources and professional expertise to catalyze the global marketing community in driving growth through sustainable innovation.
SAN FRANCISCO, November 18, 2021 /3BL Media/ - New research indicates that nearly 70% of consumers believe that they can influence companies to do better by buying from them when they do. The research, revealed by SB Brands for Good, a multi-brand collaboration led by Sustainable Brands where leading global brands are working to use their collective influence to drive sustainable behavior change at scale, was conducted to assess consumer values around sustainability, their supporting behaviors, and understand the gap between intentions and actions.
Agreement Seeks to Educate, Build Awareness and Accelerate Progress
NEW YORK, November 10, 2021 /3BL Media/ - The ANA and Sustainable Brands today announced a new strategic alliance designed to advance and accelerate the marketing industry’s global sustainability goals.
The new initiative is also designed to build awareness and increased acceptance of global sustainability among CMO’s and the overall marketing community, ANA CEO Bob Liodice said in making the announcement. He added that the alliance is part of the ANA’s Sustainability Collective, which was created to collaborate with partners on sustainability-oriented programs and initiatives.
This week, members of the Porter Novelli team safely hit the road to San Diego for the return of the annual Sustainable Brands conference. This year’s hybrid event focused on “regeneration” and convened sustainability’s greatest thinkers and leaders from the world’s largest brands. The event was packed full of inspiring speakers, panels, and breakout groups, all talking about what regeneration meant to them – and what is needed to restore our planet.
Report provides insights and data on the sustainability intention-action gap and where brands can play a role
SAN FRANCISCO, September 22, 2021 /3BL Media/ - Today, SB Brands for Good, part of Sustainable Brands, released a special report for brand leaders titled “Driving Consumer Behavior Towards Sustainable Lifestyles: 2020-2021 Socio-Cultural Trend Report on Consumer Sustainability Intentions & Actions.” This report is the cumulative result of a year’s worth of consumer research tracking the changing drivers and behaviors of consumers around the intersection of brands and sustainable living.
SAN FRANCISCO, July 8, 2021 /3BL Media/ - SB Brands for Good, a multi-brand collaboration led by Sustainable Brands, where leading global brands are working to use their collective influence to drive sustainable behavior change at scale, has announced a new partnership with Ipsos to expand its consumer research globally. SB Brands for Good and Ipsos will partner to conduct its annual Socio-Cultural Trend Research, generating insights on consumer opinions around and adoption of sustainable behaviors.
Fierce Collaboration Among Brands Puts Brands and Consumers Closer to A More Sustainable World
SAN FRANCISCO, June 15, 2021 /3BL Media/ - Today, Brands for Good, a collaboration of leading global brands working to use their collective influence to help make sustainable lifestyles more attractive, accessible, and rewarding for consumers, marks its second anniversary by unveiling new research, tools and members at its complimentary virtual conference, this year titled Change at the Speed of Culture.