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The Tie Between Brand Value and Sustainability Is Getting Stronger

Blog

By Bahar Gidwani

Part 1 in a 5 part series

Does a company that invests in sustainability increase its brand value?  What parts of sustainability performance seem to drive brand?  This is the first of five posts about a new, broad, multi-year study that shows that the connection between sustainability performance and brand value has increased dramatically during the past year.  The study has also revealed that some aspects of sustainability are more closely related to brand, than others.

CECP Opens Corporate Giving Standard Survey; Unique Benchmarking Tool in Charitable Contributions

CECP in Association with The Conference Board Field Annual Survey
Press Release

NEW YORK, February 1, 2013 /3BL Media/ - The Corporate Giving Standard (CGS) survey, conducted by CECP in association with The Conference Board, will open on February 1, 2013. The survey each year allows for CECP members and non-member Fortune 500 companies to compile a clear accounting of their corporate cash and non-cash giving.

Can CSR Learn to Move Fast and Break Things?

Blog

Recently, the Contributions Council of The Conference Board, a group of CEOs of some of the nation's largest and most active corporate philanthropy and social responsibility programs, gathered to discuss the use of social media in our work.

Symposium and New Report on Corporate Political Spending Announced by The Conference Board

The Conference Board Committee on Corporate Political Spending
Summary: 

The Conference Board  today announced that its Committee on Corporate Political Spending will host a public symposium Thursday, October 20 on the topic of corporate political spending. At this event, the committee will release a new report on the topic of transparency and accountability in corporate political spending that will focus on suggested policies and practices that companies can consider when engaging in political activity.

To learn more about the committee, the symposium, and the report, continue reading below or visit http://www.conferenceboard.org/politicalspending.
Press Release

The Conference Board  today announced that its Committee on Corporate Political Spending will host a public symposium Thursday, October 20 on the topic of corporate political spending. At this event, the committee will release a new report on the topic of transparency and accountability in corporate political spending that will focus on suggested policies and practices that companies can consider when engaging in political activity.

To learn more about the committee, the symposium, and the report, continue reading below or visit http://www.conferenceboard.org/politicalspending.

Environmental, Health, Safety, and Sustainability Governance: What a Difference a Few Years Can Make

New report from The Conference Board highlights the growth in attention given to EHS&S during the past three years
Blog

 This Council Perspectives was authored by The Conference Board Chief Environment, Health, and Safety Officers’ Council.

Measuring the Effects of Corporate Social Responsibility

Blog
As business organizations increasingly invest in corporate social responsibility (CSR), it becomes critical to accurately examine the effects of these endeavors. In particular, business leaders should be able to rely on a coherent set of metrics to assess and prioritize the goals of different stakeholders—the ultimate beneficiaries of CSR programs—and to regularly evaluate progress made by the company in pursuing those goals. This report discusses a model for measuring the efficient and effective use of corporate resources allocated to CSR activities.
 

Building Sustainable Integrity into Organizational Strategy and Operations

Summary: 

Most companies claim that integrity is foundational to their mission. In practice, however, it is becoming increasingly difficult to protect a company’s reputation.

Learn more at https://www.conference-board.org/publications/publicationdetail.cfm?publicationid=1929

Blog

Most companies claim that integrity is foundational to their mission. In practice, however, it is becoming increasingly difficult to protect a company’s reputation.

Learn more at https://www.conference-board.org/publications/publicationdetail.cfm?publicationid=1929

Corporate Social Responsibility Can Enhance Customer Value

Summary: 
Corporate social responsibility (CSR) activities have the potential to enhance customer value in many ways, The Conference Board said in a report published today.
 
To read the complete report, click on the following link:
https://www.conference-board.org/publications/publicationdetail.cfm?publicationid=1907
To access previous issues of Director Notes or subscribe (free of charge), visit:
https://www.conference-board.org/directornotes
Press Release
Corporate social responsibility (CSR) activities have the potential to enhance customer value in many ways, The Conference Board said in a report published today.
 
To read the complete report, click on the following link:
https://www.conference-board.org/publications/publicationdetail.cfm?publicationid=1907
To access previous issues of Director Notes or subscribe (free of charge), visit:
https://www.conference-board.org/directornotes

Making Sustainability a Core Business Strategy

Summary: 
The Conference Board today announced the launch of a renamed and expanded Center for Sustainability. The Center is designed to be a comprehensive resource for companies seeking to place sustainable business practices at the core of their operations—both to ensure positive human and environmental impact and generate competitive advantage. 
 
Press Release
The Conference Board today announced the launch of a renamed and expanded Center for Sustainability. The Center is designed to be a comprehensive resource for companies seeking to place sustainable business practices at the core of their operations—both to ensure positive human and environmental impact and generate competitive advantage. 
 

New Committee to Study Corporate Political Spending

Summary: 

The Conference Board has formed a committee  committee of Fortune 500 companies to advance issues related to disclosure and accountability of corporate political spending.

Learn more by visiting the committee's webpage: http://www.conferenceboard.org/politicalspending

Press Release

The Conference Board has formed a committee  committee of Fortune 500 companies to advance issues related to disclosure and accountability of corporate political spending.

Learn more by visiting the committee's webpage: http://www.conferenceboard.org/politicalspending

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