[Editors Note: In a recent conversation with Jillian I learned about her challenging experience upon graduating. Even though it’s a few years old it’s just as relevant today AND it’s a great lesson for others who find themselves with a degree, without experience and a hunger to work in the field where their passion lies.]
For all the talk about the importance of corporate social responsibility (CSR), the truth of the matter is most executives don’t believe it drives direct bottom line business benefit, or that it effectively addresses societal problems.
What would you say are the top “impact” competencies for CSR/Sustainability professionals OR simply put, what skills do you need to accumulate to become a successful CSR Professional?
Education is Playing Catch Up
The urgent need to create a more socially and environmentally responsible world has led to a boom in innovative solutions in areas such as; facility management, supply chain, design, manufacturing, standards, reporting, employee and stakeholder engagement , sustainable consumption and marketing. But, in the rush to solve the complex, system problems that we face, are each of us doing enough to “be credible” as our jobs and professions evolve?
Have you seen the documentary ‘Racing To Zero’ yet? It spotlights San Francisco’s efforts to achieve an aggressive Zero Waste goal of diverting 90% of its municipal waste from landfill by 2020. San Francisco leads the country in this endeavor, and in that regard has much to teach the rest of us.