Kimberly-Clark: Why Sustainability Matters

As consumers and NGOs last year called for boycotts of products linked to deforestation and the haze crisis in Southeast Asia, Kimberly-Clark is one of the firms that emerged unscathed from the consumer movement.
Apr 22, 2016 11:00 AM ET
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Sustainability: Strategies and targets

At Kimberly-Clark, sustainability strategies are set every five years and consist of specific targets under three ‘pillars’ – People, Planet, and Products. These involve investing in social programmes, reducing the company’s environmental footprint and innovating to extend the life of its products and packaging materials.  

The company has just concluded its Sustainability 2015 strategy, of which key achievements in Asia Pacific include a 40 per cent reduction in absolute water consumption and a 15 per cent reduction in absolute greenhouse gas emissions (both against a 2010 baseline) for the business.

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