How To Create An Exceptional Corporate Volunteer Program: PORTLAND, OREGON
There are at least 3 main reasons why episodic employee volunteering cannot offer meaningful impacts to your community or your business:
1. People have been Googleized - We want what we want, when we want it. (Once a year 'IMPACT' days are oriented towards the company's schedule - not mine.)
2. People now build personal brands - We are on a constant search for events and opportunities by which to define ourselves. The companies once-a-year idea of a great cause may have nothing to do with me personally.
3. People want experiences - We don’t want to just ‘serve’ other people; we want to experience the difference we’re part of. Taking me out of the office to 'fix a problem' or 'make a difference' in 3 hours on a Tuesday afternoon is an transactional event, not a transformative experience.
Find a more detailed explanation of these points here: “3 Reasons You’re Finding It Hard To Find & Keep Volunteers”
Or, if you like presentations, take a look at my Prezi: “How to Find, Keep and Manage Volunteers”
Best of all? Join me in Portland, Oregon on October 5th to talk it out. Sign up here for http://partnershipsinpdx.eventbrite.com/
See you there!