I Love A Clean San Diego Protects Summertime Celebrations from Litter With Clean Beach Coalition
One of the best ways people choose to spend their summer holidays is on the beach — especially in sunny San Diego. During the summer holiday season, families and friends flock to the coast. In response to the influx of locals and tourists, I Love A Clean San Diego (ILACSD) and the San Diego Clean Beach Coalition (SDCBC) place 200 temporary trash and recycling bins along some of the city’s busiest beaches to reduce the amount of beach and marine litter.
Over the past decade, SDCBC has kept 3.5 million pounds of trash off beaches and out of the ocean. This past year, over 61,000 pounds of debris were collected during the summer holiday weekends. With the support of Think Blue San Diego, PB Shore Club, ILACSD, and FreePB, SDCBC aims to educate beachgoers about the benefits of swapping reusable alternatives for single-use products.