The Power of Energy Efficiency for Brands and Employee Engagement

Taiga Company blog by Julie Urlaub, Founder and Managing Partner at Taiga Company
Dec 10, 2012 7:00 AM ET
Improving energy efficiency at America’s businesses is as important to brand building as it is to growing the bottom line, according to the study, reSources 2012.  The report shows that while 85 percent of companies claim that electricity cost reductions are essential to staying financially competitive, almost as high a proportion – 81 percent – believe they are critical to brand building.  Deloitte says that there is now a clear consensus in corporate America that energy efficiency is an important competitive advantage and that senior business leaders are beginning to see it as as a strategic business sustainability driver. Click here to continue reading, The Power of Energy Efficiency for Brands and Employee Engagement

Home to one third of the earth's trees, the Taiga is the largest land-based biosphere and encircles the globe. Its immense oxygen production literally changes the atmosphere and refreshes the planet. It is this continuous renewal that has shaped Taiga Company's vision to drive similar change in the business world. Taiga Company seeks to be the "oxygen for your business".