Zendesk Supports Innovative Social Initiatives Over 10 Years
(3BL Media/Justmeans) – In 2016, 64 percent of CEOs said they were increasing their investment in CSR. A more recent study from Babson points to a demonstrable positive effect of CSR on businesses. CSR today goes way beyond dollar signs. Companies are increasingly willing to invest man hours from their entry-level and executives alike to better communities.
Zendesk, which celebrates its 10-year anniversary in October, is utilizing the occasion to reflect on its CSR journey. According to Tiffany Apcyznski, the VP of public policy and social impact at Zendesk, corporate social responsibility has transformed dramatically in the past decade as stakeholders recognize the critical need to move towards a more sustainable world.
Zendesk has engaged in a variety of CSR initiatives over the years, which include:
Lavender Pen Tour
The company is supporting and sponsoring the San Francisco Gay Men’s Chorus on their upcoming Lavender Pen Tour, promoting peace, love and acceptance in the Southern US. The Tour will share SFGMC's mission of community, activism and compassion throughout the South, supporting LGBTQ+ communities and promoting acceptance and love through music. The initiative will also help raise funds for local LGBT organizations.
Creation of LinkSF
Link-SF.com is a mobile-optimized website designed to bring together the most up-to-date information on basic critical needs such as food, shelter, medical care, and technology access for the people in communities who need it most. Zendesk along with St. Anthony Foundation designed and implemented Link-SF. The website also benefits service providers who can use the most real-time data to direct clients in need.
Cycling Without Age
Zendesk has partnered with Cycling Without Age, a group that equips local organizations with trishaw bikes and enables young people to take the elderly on rides throughout their city. Cycling Without Age is a movement started in 2012 in Copenhagen, which has now spread to all corners of Denmark, and since 2015 to another 33 countries around the world.
Source and Image: Zendesk