New Year, New Definitions: From CSR to Citizenship
From my editorial desk, I see a lot of news and many reports from companies about their programs. The articles and reports are variously headlined as corporate responsibility, corporate social responsibility, sustainability, and/or corporate citizenship. However titled, the terms can cover a wide range of topics under whatever general categorization is chosen. These thoughts come to mind as Procter & Gamble releases its first-ever Citizenship Report to give “a more comprehensive overview of the good the company is doing.” While the company has published a sustainability report since 1999, it has now decided that “citizenship” more effectively describes the expanded scope of its good works when reporting. Expect more such specific definitions to come in 2017 as companies integrate their activities into core strategies and practices.
John Howell, Editorial Director