Americans Believe in Fairness, but Consumer Behaviors Lag

Looking for something to do in these do-nothing, politically dysfunctional days? Fair Trade USA has ranked the top ten cities in the U.S. for “fairness.” The winner? Philadelphia, followed by Boston, Dallas-Fort Worth (!?), Atlanta, Washington, D.C., San Francisco-Oakland-San Jose, Los Angeles, Chicago, Houston, and New York. (What does it mean that the larger cities are last in fairness?) The 2013 Fair Survey looks at behaviors and beliefs in a wide range of areas, including manners, food, parenting, finances, shopping, and environmental practices. The survey concludes that Americans overwhelmingly demonstrate fairness in daily life. Not surprisingly, it also reports that our actions don’t always live up to our words: only about one if five (18%) buy Fair Trade branded products. Fair Trade USA wants to help close this gap. For tips on what you can do to  make change, read more here:

John Howell, Editorial Director