BCLC Asks About a Hurdle to Overcome During Hilton Worldwide’s Partnership with the Global Soap Project

For the final week of the U.S. Chamber of Commerce Business Civic Leadership Center’s Best Partnership award contest, Hilton Worldwide responded to a series of questions regarding their partnership with The Global Soap Project
Oct 31, 2012 1:30 PM ET

Q: Describe a hurdle that had to be overcome in the partnership. How was that achieved?

A: Hilton Worldwide is a large, complex organization with more than 3,900 properties in more than 90 countries, and it can be a challenge to activate global partnerships at the local level. As we strive for 100% hotel participation, we are partnering with different stakeholders across our company to educate and activate our soap donation program around the world. By creating internal program advocates at all levels – from housekeeping staff to General Managers to global brand heads – we are able to scale and optimize our partnership, and are pleased to report that, as of mid-October, more than 1,000 hotels are contributing to the Global Soap Project and over one third are Hilton Worldwide properties.

Read more about the BCLC Best Partnership award in the BCLC blog.

And, don’t forget to vote for soap

Dasha Ross
Hilton Wolrdwide
+1 (703) 883-5805