Business Leaders Look to Innovation as Strategic Priority
If you thought “innovation” was worn out as a business concept, think again. A new study finds that 91% of business leaders say innovation is a strategic priority. Most (66%) view innovation as a way to develop entirely new products or services. And a majority (52%) now look to innovation as key to the development of new business models. This study, the third annual such survey conducted by StrategyOne for GE, draws on interviews with 3,100 senior business executives in 25 markets. As summarized in IoT Daily at Mediapost, the innovation findings fit neatly into new business paradigms driven by big data and the internet of things. Fasten your mental seat belts—the velocity of innovation in 2016 promises a thrilling if bumpy ride.
John Howell, Editorial Director